Books are holding their own against e-books, vinyl is making a comeback, film if it isn’t making a comeback, is holding steady since the Kodak bankruptcy. This cycle gives voice to what we want from our technology, devices, and everyday contraptions. In my first post on this matter I reasoned that it comes down to the experience, and that “The contrast between a digital and an analog experience can alter interpretations of media.”
This still holds true, and the nostalgia and authenticity attached to an analog experience has led digital technology to be reworked, in a way, to take advantage of these emotions.
Facebook has named its new app offering, which debuted today, “Paper”. As Lev Manovich points out, this naming signifies that “Old media metaphors are not going away” In fact, old media themselves aren’t going away.
Nowadays, fears that e-books and mp3s will dominate the reading and listening landscapes are all over the media. These fears seem somewhat cyclical, with the same old complaints cropping up decade after decade, as documented by the NYTimes more than once, Tom Standage in Wired, and XKCD, among others. Fear of the new manifests itself as dismissal of the digital, or whatever new technology has come to the fore.
Research has proven that not only do books have some staying power, old forms of music media are regaining popularity as well. Millenials are buying more books than other generations, and vinyl records are making a comeback. Cassette tapes, even, have found a resurgence.
Here’s what was important this week
I wrote a really long link round-up piece about how technology and our memory interact in potentially damaging ways. And then I realized it was a blog post. So you can read that here:http://wp.me/p3qnzQ-5J
It’s something I find endlessly fascinating, and will be interesting to see how it progresses as technology becomes ingrained in even more aspects of our day to day life and becomes more visible (or not).
Technology is also changing many analog experiences into more digital ones. One photographer explores the future death of the standalone camera for the New Yorker, and reflects on perspective lost:
“As anyone working in a creative field knows, the perspective gained by spending time away from work is invaluable. Before digital (and outside of Polaroids), photography was filled with such forced perspective. No matter how quickly you worked, it was common for hours—if not days, weeks, or longer—to pass between seeing the image through the viewfinder and reviewing it in the darkroom. Digital technology scrunches these slow, drawn-out processes together.”
(If you want to see some truly analog photos, negatives were discovered clumped together from Ernest Schackleton’s Antarctic voyage. Unbelievably, they’ve been restored and printed.)